Wednesday, 9 November 2011

Kanye West | 808's & Heartbreak Digipak Analysis

This digipak has a a simple theme that surrounds an image of a heart shaped balloon. The styling of the front cover is simple yet effective showing just a picture of an abstract heart. The middle of the digipak follows a simplistic theme by having a picture of the artist with the image from the front cover on his chest (the heart). This image follows onto the other panels in the middle section of the digipak with a wave of colours that are quite washed out. This connotes that the album isn't "full of colour" as the term goes.
The CD itself has the abstract image of the heart on it along with the coloured stripes from the middle panels of the digipak. This allows the whole digipak to have the same theme across it.
The back of the digipak has yet again a simple design with the track list being quite washed out along with the record lbale logo and the production information. There is also a barcode on the back which can  be seen on any digipak.

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